Young Tiger NTR’s Jai Lava Kusa is gearing up for a grand release on this 21st. Premier shows in overseas will start on 20th in nearly 180 plus locations. In a move to pull more crowds, the overseas distributor of Jai Lava Kusa has fixed the ticket price for premiers at $ 18 and $ 16 on regular days.
Usually, ticket pricing for US premiers will be more than $ 20 for big budget films. All recent Telugu biggies have robbed audience with an exorbitant price of $ 25 and above. So, it is a welcome sign that the ticket price has been brought down to an affordable price for Jai Lava Kusa premiers. This will result in more footfalls in the first weekend irrespective of the talk the film garners.
This new trend will be more encouraging for Indian students and families who patronize films during weekends. We have to wait and see what impact will lowering of ticket prices make on the premiers collections.